The ResiBrands Story

Franchise businesses that pave the way to financial freedom.

2011

Steven Montgomery, founder and CEO of Resibrands posing to tell his story of That 1 Painter and how franchise businesses.
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MEET STEVEN

In 2011, Steven decided to leave college and his day job to pursue his calling as an entrepreneur and founded That 1 Painter. In its early years, That 1 Painter was just Steven and a few hired friends painting homes together.

A photo of founder, Steven, painting a wall in his early That 1 Painter days before financial freedom.

Steven Montgomery, founder of That 1 Painter & ResiBrands and other franchise businesses, discovered a passion for painting at a young age. Steven, the son of a professional painter, would often help his father with painting after school. He decided to continue learning long after his father retired from the painting business. While in college, Steven would borrow his father’s old equipment and help paint homes for his realtor mother and her colleagues’ clients.

financial freedom and franchise businesses

That 1 Painter Field Founder starting his business and pinning his location on a map with Owner Steven.
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That 1 Painter Logo

2021

In 2021, That 1 Painter began its journey into franchising with a clear vision: to redefine the painting industry through professionalism, quality, and exceptional customer service. What started as a single location quickly transformed into a nationwide movement. Today, That 1 Painter is proud to be the fastest-growing painting franchise in the nation, with dozens of successful locations across the country and a strong reputation for delivering expert results and an extraordinary customer experience. This rapid growth is a testament to the brand’s commitment to excellence, innovation, and supporting its franchise partners every step of the way.

MEET ALLAN

Founder and CEO, Steven Montgomery, with John Maxwell and Resibrands Owner, Allan Alcaron
Garage Up logo

At the same time, Steven, and his business partner Allan, recognized the major need for top-to-bottom garage services in their area, so they decided to launch Garage Up in 2021. And since its founding, Garage Up has been on a mission to deliver customers the garage of their dreams: no disjointed or disorganized spatial flow allowed while also giving business owners a chance at financial freedom.

Field Founder and business owner of a home services franchise posing in front of the newly renovated garage.
ResiBrand logo

2022

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In 2022, Steven and Allan founded ResiBrands to build some of the nation’s best home service brands. ResiBrands serves as the parent company for several brands. This structure allows ResiBrands to oversee and support the growth of these diverse home service brands.

In this same year, Garage Up began franchising.

Pinks logo

2023

Owners, Carter and Brandon, of Pinks Window Cleaning after joining ResiBrands
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MEET CARTER + BRANDON

In 2023 ResiBrands formed a partnership with Pink's Window Services to support the launching of their first franchise in October of 2023. Pink’s was born out of Brandon and Carter’s shared desire to bring dignity back into the blue-collar service industry. They were both tired of hiring workers that showed up late or said they were going to fix something that they never got around to doing. Why is this an acceptable standard? They’re here to change that narrative by bringing back the days when you used to know and trust the people working on your home or business.

MEET CODIE

2024

Codie Sanchez and Steven Montgomery posing after Codie invested in Resibrands.
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Co-owner Codies Sanchez joined the Resi team in 2024, bringing additional expertise and commitment to the brand. Steven, Allan, and the Resi team are dedicated to maintaining their momentum to become the fastest-growing home service brand in the nation.

Contrarian Thinking logo
ResiBrands logo

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Monty's logo
Monty's Field Founder working on a clients house.

Monty’s Handyman is our 4th brand! Born out of a simple but powerful idea: every home deserves care, and every homeowner deserves kindness. What started as a vision to bring dependable, professional handyman services to our community quickly evolved into something more meaningful—a brand built not just on skill and craftsmanship, but on trust, empathy, and human connection. We saw a gap in the home services industry where reliability and heart were often missing, and we set out to fill it.

MEET THE SMOLAS

2025

Action Roofing owners smiling after partnering with Resibrands and rebranding to Action Exteriors.
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Big News for 2025!

We're excited to announce the official launch of Action Exteriors! Formerly known as Action Roofing, this trusted, family-owned business has been delivering outstanding service for three generations. In 2025, the Smola family joined the Resi family and began franchising their first locations—marking a new chapter with a fresh name and an expanded focus on more areas of the home.

And there’s more to come—Monty’s is set to launch later this year. Stay tuned!

Action Exteriors logo
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Today

That 1 Painter truck driving on Maine coast.

Montgomery shared his big-picture plans with professional colleagues at the beginning of his entrepreneurial journey. Most doubted his vision, some laughed, and few said it was RIDICULOUS. ResiBrands only sets ridiculously high goals and nothing less. If we reach our goals, we celebrate; if we don’t, try again and set the bar higher! Big Goals = Big Wins.